[Case study] Merchandising : How Etam went from 15 to 4 days for new collections set up With 1,300 points of sale, which account for most of turnover, the Etam Group (Etam, Undiz, Maison 123, Ysé and Livy) adopted the Yoobic application to ensure compliance with in-store merchandising. The challenge is to increase the control of store tasks and thus improve compliance rates.