Morgane Monteiro

Journalist

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

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Featured image of the article Morgane Monteiro

Expertise

Journaliste économique pour mind Retail depuis début 2024, j’analyse les dynamiques de transformation digitale dans le commerce. Mon travail mêle suivi de l’actualité sectorielle, enquêtes approfondies et décryptage des innovations technologiques nourris par des échanges avec des experts du terrain à travers des interviews de dirigeants et l’animation de tables rondes.
Forte d’une première expérience en analyse d’insights stratégiques au sein du HUB Institute, je m’attache à produire une information indépendante et rigoureuse pour les décideurs du retail. Je couvre un large spectre de sujets liés à la digitalisation et à l’omnicanalité dans le retail et la retail tech : expérience client, supply chain, paiement, cybersécurité, intelligence artificielle.

Latest articles by Morgane Monteiro

[mind Retail Exclusive] Blissim transfers thousands of customer reviews to the Sephora website

Since June 1, 2024, subscription beauty box specialist Blissim (1.2 million customers in France, 2023 turnover of around €50 million) has been capitalising on customer reviews. Previously...

28 August 2024

How Enhancy, with a model of automation and AI, wants to industrialise the second-hand sector

Optical Character Recognition, automated photo retouching and pricing... Enhancy, a SaaS company specialising in optimising the online resale of 2nd hand products (household appliances and...

27 August 2024

Despite better Q2 results than Alibaba, Temu reviews strategy

The quarterly results to the end of June for Alibaba (sales up 4%, including down by 1% for retail) and Temu (sales up 86%) worried financial markets. Rising competition from TikTok and other...

27 August 2024

Toy specialist Hamleys opens more concept stores in Dubai and London

In Dubai, on August 23, Hamleys (2023 sales: US$59 million, down by 8.8%, after a rise of 68% in 2022), the oldest British toy chain, now a subsidiary of Reliance Retail (acquired in 2019 for...

26 August 2024

China: After an upbeat Q2, Walmart sells JD.com

On August 21, Walmart confirmed the sale of their stake in JD.com (2023 sales:US$153 billion, up 3.7% in a year). In China, faced with competitors Pinduoduo, Xiaohongshu and Alibaba, the...

23 August 2024

Social commerce: why Amazon needs TikTok’s audience

At a time when growth is slowing, Amazon (2023 sales: US$574.8 billion, up 12%) signed an agreement on August, 8 with Tik Tok (1.58 billion users in April) to enable highly engaged American users...

21 August 2024

Macy’s develops post-purchase retail media with Rokt AI

After a test phase last autumn, Macy’s Media Network, the Macy’s advertising network created in 2020, signed a partnership with New York-based retail tech Rokt on August 8, 2024. This...

21 August 2024

Decathlon Hong Kong: a virtuous circle of lifetime returns with Adyen

At the NRF Big Show held in Singapore from June 11 to 13, Decathlon Hong Kong reported on the results of an unlimited returns policy, introduced in 2022 for members of the loyalty programme (free...

19 August 2024

The Saudi public investment fund wants 50% of Selfridges

On July 15, following the publication of an insolvency report on the Austrian property company Signa, the Saudi Arabian Public Investment Fund (PIF) wants an increased stake in Selfridges (2023...

2 August 2024

Department stores: faced with pressure from the market, Nordstrom wants to go private

According to WWD, the American department stores’ chain Nordstrom announced an intention to go private, following a press release from the Nordstrom brothers last April. Similar to...

30 July 2024

Galeries Lafayette enters second-hand jewellery and watch market

In Paris, Galeries Lafayette sees second-hand as a ‘drive to store’ opportunity. On June 23, the chain opened Hojo Vintage in the Haussmann flagship store, a 30 sq.m boutique selling...

29 July 2024

Luxury goods: in the 1st half, LVMH cannot escape market slowdown

On July 23, LVMH (2023 sales: €86.15 billion, up 9%, after a 23% increase in 2022) published results for the first half to the end of June. Sales, down 1% at constant exchange rates to...

25 July 2024

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What you absolutely must read this week

The essential content of the week selected by the editorial team.

E-retail media solidifies brand–retailer relationships

According to Publicis Commerce‘s e-retail media barometer for 2025 (surveying around 200 marketing, commerce, and e-commerce decision-makers in France) published on January 7, 2026, nearly...

2 February 2026

Marketplaces: Stockly enters Switzerland with MediaMarkt, Decathlon, Galaxus and Manor

After a loss-making but high-growth year in 2025, the stock-pooling start-up for marketplaces signed agreements with 4 Swiss retailers, mind Retail learned. By taking on one of Europe’s most...

30 January 2026

Retail tech: major trends for 2026

In 2026, retail can no longer afford to promise. It must deliver. Retail tech has entered the execution stage. The race for showcase innovation is over, giving way to clear priorities: operational...

30 January 2026

Bonus textile repair: a virtuous scheme held back by a shortage of skills

Two years after a launch in the fashion sector, the French repair "bonus" is struggling to scale up. The main reason is a limited pool of repairers constrained by poor recruitment. We share an...

29 January 2026

Most viewed articles of the month on mind Retail

What readers clicked on the most last month.

In the category

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1

Shoptimus AI scales up in grocery smart shopping lists and prepares for a new funding round

After securing a strategic partnership with Spanish grocer Bon Preu, retail tech firm Shoptimus AI—first spotted by Carrefour—is accelerating a rollout. By leveraging AI agents to automate grocery...

11 January 2026

2

With Walmart, Ulta Beauty, Zalando and Carrefour, Google launches an agentic commerce protocol

Following the launch of payments in Copilot, Google is preparing to join OpenAI and Microsoft, but with a more integrated version focused on its own payment method, Google Pay. These moves...

13 January 2026

3

Circana: French e-commerce ended 2025 with strong growth, hypermarkets continue to decline

After four years of decline, volumes of fast-moving consumer goods (FMCG) rose again in 2025 in France and Europe, although they did not compensate for four years of losses. The rebound was...

15 January 2026

4

2026 Trends – Chatbots, WhatsApp, social networks: don’t miss out on conversation

(Trends 2/6) After a cautious observation phase by retailers and some high-profile hallucination issues, 2025 was a turning point operationally for chatbots and conversational tools. Positioned...

13 January 2026

5

2026 Trends – How far should retailers open the door to AI Search engines ?

(Trends 1/6) With data visibility, recommendations, transactions on ChatGPT, Gemini and Perplexity, LLMs are establishing themselves as new entry points for e-commerce. As search, comparison and...

8 January 2026

6

Black Friday: Amazon’s AI assistant Rufus featured in 38% of sessions in the US

While peak season sales, revealed at the NRF Big Show, rose by 4.1% in the US from November 1 to December 31, 2025, Rufus, Amazon’s conversational chatbot, confirmed its traction. During the...

15 January 2026