Morgane Monteiro

Journalist

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

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Featured image of the article Morgane Monteiro

Expertise

Journaliste économique pour mind Retail depuis début 2024, j’analyse les dynamiques de transformation digitale dans le commerce. Mon travail mêle suivi de l’actualité sectorielle, enquêtes approfondies et décryptage des innovations technologiques nourris par des échanges avec des experts du terrain à travers des interviews de dirigeants et l’animation de tables rondes.
Forte d’une première expérience en analyse d’insights stratégiques au sein du HUB Institute, je m’attache à produire une information indépendante et rigoureuse pour les décideurs du retail. Je couvre un large spectre de sujets liés à la digitalisation et à l’omnicanalité dans le retail et la retail tech : expérience client, supply chain, paiement, cybersécurité, intelligence artificielle.

Latest articles by Morgane Monteiro

Facing TikTok’s crisis in the US, UpScrolled attracts users

In the USA, whileTikTok has been navigating turbulence since a restructuring on January 22, 2026, led by a new entity controlled by Oracle and Silver Lake (bugs, service outages and accusations of...

10 February 2026

U.S. giants Advent and FedEx acquire InPost for €7.8 billion

On February 9, 2026, a consortium led by the American fund Advent and delivery giant FedEx announced the acquisition of the Polish locker specialist InPost. The transaction, valued at €7.8...

10 February 2026

[Amazon Results] E-commerce fuelled by AI and advertising drives Amazon in 2025, but the cloud bet raises questions

Driven by e-commerce, the marketplace, the cloud, and advertising — four units each generating more than US$12 billion in incremental revenue in 2025 — Amazon ended the year with solid...

6 February 2026

AI Builders study : 18% of French companies have launched agentic projects

Whilst a shift towards agentic commerce has been under way for several months, consulting firm AI Builders has revealed, exclusively to mind Retail, a study on the disintermediation of customer...

6 February 2026

How Leroy Merlin generates 5% additional revenue with a range optimisation tool

On the sidelines of Diamart Consulting’s Retail Data Day event in Paris, Louis des Escotais, Chief Performance Officer at Leroy Merlin, presented to mind Retail the results of Wiser, an internal...

5 February 2026

Costco partners with Instacart to launch e-commerce and delivery in France and Spain

On January 30, 2026, the world’s largest cash & carry retailer Costco (2025 revenue: US$275 billion, up by 8% in a year, 3% net margin ratio, through 923 stores in 14 countries) launched...

3 February 2026

Moltbook: when AI agents take the floor

On January 28, 2026, American Matt Schlicht, Co-Founder and C.E.O. of Octane AI (a platform specialising in conversational commerce) created Moltbook, a social network for AI agents similar to...

3 February 2026

After signing But and Fnac Darty, Dealt becomes profitable and begins expansion

Profitable in 2025, service start-up Dealt is preparing international expansion, mind Retail learned. With 55 clients after signing with But and Fnac Darty, the tech platform is deploying AI...

3 February 2026

Retail tech: major trends for 2026

In 2026, retail can no longer afford to promise. It must deliver. Retail tech has entered the execution stage. The race for showcase innovation is over, giving way to clear priorities: operational...

30 January 2026

Bonus textile repair: a virtuous scheme held back by a shortage of skills

Two years after a launch in the fashion sector, the French repair "bonus" is struggling to scale up. The main reason is a limited pool of repairers constrained by poor recruitment. We share an...

29 January 2026

Facing pressure from China’s JD.com, Kretinsky launches a takeover bid on Fnac-Darty

On January 26, Fnac Darty (unaudited 2025 revenue: €10.3 billion, up by 0.7% on a like-for-like basis) announced the launch of a public takeover bid by Daniel Kretinsky. The Czech billionaire...

28 January 2026

USA : Amazon ordered to pay US$1.28 billion for disputed customer returns

On January 23, 2026, preparing to lose 16,000 staff, Amazon agreed to pay US$309 million as part of a judicial settlement related to a returns policy, which has been the subject of a class action...

28 January 2026

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What you absolutely must read this week

The essential content of the week selected by the editorial team.

Retail media: Fnac Darty, Klépierre and Médiaperformances accelerate on XXL screens and international expansion

As advertising formats arrive at high speed on LLMs, omnichannel retail media players are strengthening their offerings. While Klépierre has just signed with a new partner for 3D screens...

11 September 2026

Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”

The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...

10 September 2026

ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending

By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...

10 September 2026

With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era

With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...

9 September 2026

Most viewed articles of the month on mind Retail

What readers clicked on the most last month.

In the category

What readers clicked on the most last month.

1

Electronic shelf labels: why the US regulator threatens rollout

In the USA, the Federal Trade Commission has just required full transparency on the use of pricing algorithms based on personal data, under threat of penalties. In this regulatory framework...

21 August 2026

2

E-commerce: click-through rate down by 5.4% since Google AIO launch in France

mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...

20 August 2026

3

From ChatGPT Ads to Amazon Alexa for Shopping: advertising in LLMs scales up in Europe

This summer, OpenAI successively rolled out its ChatGPT Ads platform in the UK and in 30 European countries. From formats used, CPM levels notably for FMCG products and the new role of GEO...

27 August 2026

4

With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era

With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...

9 September 2026

5

Retail media & LLMs: navigating intent-driven and custom experiences

From store aisles to ChatGPT Ads placements, retail media is shifting away from traditional slots, formats and keywords toward intent-based targeting. Driven by lower access costs to LLMs, full...

31 August 2026

6

Facing SharkNinja’s hegemony, Carrefour and Darty gain ground on TikTok Shop

While Sephora follows in Ulta's footsteps on TikTok Shop in the US, mind Retail analyzed sellers performance in Q2 2026. Based on exclusive data from Lengow and Kalodata, this European market...

7 September 2026