Sophie Baqué
Most read articles by Sophie Baqué
Shoptimus AI scales up in grocery smart shopping lists and prepares for a new funding round
After securing a strategic partnership with Spanish grocer Bon Preu, retail tech firm Shoptimus AI—first spotted by Carrefour—is accelerating a rollout. By leveraging AI agents to automate grocery...
- Retail
- mind Exclusive
- Retail tech
11 January 2026
2026 Trends – Retail media, between omnichannel reach, creativity and measurement
(Trends, 6/6) After an exceptional 2024 driven by the Olympic Games, retail media entered a phase of maturity and slowing business last year. It nonetheless remains extremely dynamic, fuelled by...
- Retail
- Retail tech
- Analysis
28 January 2026
Circana: French e-commerce ended 2025 with strong growth, hypermarkets continue to decline
After four years of decline, volumes of fast-moving consumer goods (FMCG) rose again in 2025 in France and Europe, although they did not compensate for four years of losses. The rebound was...
- Retail
- Economy and regulators
- Analysis
15 January 2026
2026 Trends – Chatbots, WhatsApp, social networks: don’t miss out on conversation
(Trends 2/6) After a cautious observation phase by retailers and some high-profile hallucination issues, 2025 was a turning point operationally for chatbots and conversational tools. Positioned...
- Retail
- Retail tech
- Analysis
13 January 2026
Latest articles by Sophie Baqué
Laurent Hugou (Les Mousquetaires): “With Diebold’s camera system, shrinkage at self-check-out is reduced by a third”
Shift towards an omnichannel payment service provider, roll-out of mobile payment and Diebold’s computer vision solution for self-checkout, impact of one-click payment on online sales, adoption of...
- Retail
- Retail tech
- Analysis
11 December 2025
Retail tech mapping 2025: 42% of start-ups already profitable, 53% aiming for breakeven within 3 years
In their final update for 2025 covering retail tech mapping, FDJ Ventures and France Digitale present new challenges for French retail start-ups. These include financing, slowing company creation...
- Retail
- Retail tech
- Analysis
10 December 2025
Facing Temu and Shein’s offensive, Amazon cuts merchant fees
Asian marketplaces Shein, Temu and AliExpress, weakened in the U.S.A., are accelerating in Europe with very low, even zero, initial commissions. Amazon, as the global largest e-commerce player...
- Retail
- Retailer and e-commerce
- News
9 December 2025
Refurbished smartphones: why Largo relies on Speeral automation
The start-up founded by the duo behind Teester and Skeepers is accelerating automation of second-hand product flows. The strategy is to use AI to direct products to high-traffic marketplaces such...
- Retail
- mind Exclusive
- Retail tech
9 December 2025
Anti-deforestation law: the Commission about to backpedal once again on the Green Deal
Adopted with ambition in 2023, the anti-deforestation law was intended to mark a turning point for European manufacturers and retailers using soy, cocoa, coffee or leather. Two years later...
- Retail
- Economy and regulators
- News
17 October 2025
Agentic Commerce: when ChatGPT disintermediates retail
Already launched at Etsy, BigBasket and soon Walmart and Glossier, AI agents allow purchasing a product or service directly within artificial intelligence engines, without leaving the...
- Retail
- Analysis
16 October 2025
Cosmetics: How start-up Aiso multiplied by 5 the visibility of U.S. brand Particle on ChatGPT
Since March 2025, Israeli start-up Aiso has been working with the U.S. online brand Particle, a specialist in men’s cosmetics, to strengthen visibility on ChatGPT. In 6 months, impressions have...
- Retail
- Retail tech
- News
13 October 2025
ChatGPT reaches a milestone: 10% of conversations are about shopping, clicks surge
As the use of OpenAI’s search engine becomes part of daily life for more than 40% of Internet users according to Yext, U.S. research firm Sensor Tower has analysed prompts related to shopping. At...
- Retail
- Economy and regulators
- News
13 October 2025
How Ikea France optimises store management control with AI
In a context of declining sales for Ikea France, down by 3.6% in 2024, Christophe Cadic, Digital Director, presented the Good Practices Assistant during the Hubforum. Dedicated to Management...
- Retail
- Retailer and e-commerce
- News
13 October 2025
Antoine Jouteau, Leboncoin : “We are launching our first warranty offer for multimedia products”
As Leboncoin prepares to celebrate a 20th anniversary in 2026, mind Retail interviewed Antoine Jouteau, the outgoing Chief Executive Officer. As Jacob Aqraou, Executive Chairman of the Board of...
- Retail
- Retailer and e-commerce
- Analysis
13 October 2025
[mind Exclusive] Thanks to a conversational chatbot, La Grande Récré triples e-commerce conversion rates
While AI conversational chatbots have become widespread in e-commerce, La Grande Récré shared with mind Retail the results of the tool launched in summer 2025 with iAdvize: number of queries...
9 October 2025
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What you absolutely must read this week
The essential content of the week selected by the editorial team.
E-retail media solidifies brand–retailer relationships
According to Publicis Commerce‘s e-retail media barometer for 2025 (surveying around 200 marketing, commerce, and e-commerce decision-makers in France) published on January 7, 2026, nearly...
- Retail
- Retail tech
- News
2 February 2026
Marketplaces: Stockly enters Switzerland with MediaMarkt, Decathlon, Galaxus and Manor
After a loss-making but high-growth year in 2025, the stock-pooling start-up for marketplaces signed agreements with 4 Swiss players, mind Retail learned. By taking on one of Europe’s most...
- Retail
- mind Exclusive
- Retail tech
30 January 2026
Retail tech: major trends for 2026
In 2026, retail can no longer afford to promise. It must deliver. Retail tech has entered the execution stage. The race for showcase innovation is over, giving way to clear priorities: operational...
30 January 2026
Bonus textile repair: a virtuous scheme held back by a shortage of skills
Two years after a launch in the fashion sector, the French repair "bonus" is struggling to scale up. The main reason is a limited pool of repairers constrained by poor recruitment. We share an...
- Retail
- Economy and regulators
- News
29 January 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Circana: French e-commerce ended 2025 with strong growth, hypermarkets continue to decline
After four years of decline, volumes of fast-moving consumer goods (FMCG) rose again in 2025 in France and Europe, although they did not compensate for four years of losses. The rebound was...
- Retail
- Economy and regulators
- Analysis
15 January 2026
2
Black Friday: Amazon’s AI assistant Rufus featured in 38% of sessions in the US
While peak season sales, revealed at the NRF Big Show, rose by 4.1% in the US from November 1 to December 31, 2025, Rufus, Amazon’s conversational chatbot, confirmed its traction. During the...
- Retail
- Economy and regulators
- News
15 January 2026
3
2026 Trends – BNPL, mobile checkout, wallets: new challenges for payments
(Trends 3/6) Faced with soaring Visa and Mastercard fees, European retailers are looking for alternative payment methods that protect margins while boosting conversion. From wallets and...
- Retail
- Economy and regulators
- Analysis
16 January 2026
4
2026 Trends – Retail organises itself in the face of the Trump trade war
(Trend 4/6) Invested as President for a second term in 2025, Donald Trump has shaken global trade. Between higher customs duties, a tax on small parcels, attacks on diversity and inclusion...
- Retail
- Economy and regulators
- Analysis
23 January 2026
5
Retail tech: major trends for 2026
In 2026, retail can no longer afford to promise. It must deliver. Retail tech has entered the execution stage. The race for showcase innovation is over, giving way to clear priorities: operational...
30 January 2026
6
China bans JD.com, Alibaba and Meituan from forcing promotions
On January 7 2026, China published new regulations banning the country’s major e-commerce platforms such as Alibaba from forcing merchants to apply promotions. These measures, which will...
- Retail
- Economy and regulators
- News
8 January 2026