Retail Media: Loblaw aims to accelerate in-store with Stratacache Americas On May 13, Valiuz, the retail media agency for Mulliez brands, which will soon be integrated with Infinity Advertising, announced a partnership with Alcampo,…
Start-up under the microscope French start-up Gaudier pivots toward in-store customer data Originally focused on producing sampling machines and sensors for the beauty sector, start-up Gaudier, incubated at LVMH’s innovation lab, is now making a strategic shift toward in-store customer data collection through IoT. Aiming to compete with RetailNext, Footfallcam and Kepler, it has just signed a deal with L’Oréal in Mexico to equip 1,000 stores, mind Retail learned. C.E.O. and co-Founder Arthur Hagiage shares the roadmap of a start-up already working with Coty, Dior Parfums, Sephora, Burberry, Cartier, Yves Saint Laurent and Tiffany and Co.
Exclusive NRF [mind Info] Cegid signs 3 new retailers and accelerates voice AI development Europe Buoyed by strong sales momentum, Cegid revealed to mind Retail the identities of three new retail clients and the features of Cegid Pulse, a “super app” for sales assistants expected in 2026. By integrating a voice AI assistant and third-party specific modules, Retail Director Nathalie Echinard aims to consolidate the group’s position in omnichannel retail technology.
Retail media: MediaMarktSaturn launches offsite with Unlimitail in five countries Europe MediamarktSaturn, Europe's largest home electrical retailer is joining forces with Unlimitail to monetise data offsite. In Q2, marketplace GMV jumped 90% thanks to strong demand and international growth. This move comes as parent company Ceconomy, which also holds a 22% stake in Fnac-Darty, is in talks for a possible takeover by Chinese JD.com.
Valiuz and Infinity Advertising formalise alliance Europe The retail media agencies of the Mulliez Family Association (AFM, owner of Auchan Retail) and the Mousquetaires Group (Intermarché) announced the finalisation of a merger, which will be commercially operational on January 1, 2026. Primarily focused on food and D.I.Y., the new entity aims to become the European leader in retail media for fast moving consumer goods.
UK : Morrisons and Waitrose are trialling connected trolleys to reduce shoplifting Europe Against a backdrop of rising shoplifting across Europe, Morrisons and Waitrose are trialling connected shopping trolleys with Instacart and Shopic. The aim of this digitalisation of a customer journey is to reduce stock loss and secure new revenue opportunities, thanks to the retail media capabilities built into these services.
Solutys expands RFID scope and takes over Rayonnance and Nedap France Europe A week after the Buylo start-up's funding round, the RFID market has seen a second announcement. In a move towards consolidation, Solutys Group, a traceability solutions integrator, announced a double coup by acquiring two RFID solutions integrators. We offer analysis from Grégoire Frémiot (Selinko) and Yves Curtat (Retail Reload).
[Mind Retail info] Ouidrop rolls out drive-through robotics at E.Leclerc and prepares for Series A Europe Mind Retail learned the French start-up, which specialises in robotics technology for grocery drive-throughs, has signed new deals with E.Leclerc supermarkets. The rapidly growing start-up, whose staff doubled in a year, is also about to begin a Series A process in September.
Augmodo raises US$37.5 million to transform employees into smart sensors Americas On July 10, 2025, US start-up Augmodo raised 37.5 million dollars in a Series A round led by TQ Ventures.…
Exclusive [mind Retail Exclusive] Tanguy Pincemin begins a new chapter in his career Europe Tanguy Pincemin has left Dunnhumby, according to Mind Retail. He joined the British customer data platform specialist in October 2017,…