TikTok Shop launches in Japan and secures a future in Indonesia Asia ByteDance is accelerating the rollout of TikTok Shop in Asia with an imminent launch in Japan. At the same time, the platform obtained conditional approval for acquisition of Tokopedia in Indonesia, a first international market.
Ireland: TikTok Shop captured 5% of the beauty market in just 3 months Europe Threatened with a loss of control in the U.S.A., TikTok is accelerating in Europe. With a remarkable breakthrough in the U.K., where the online store is already the 2nd largest cosmetics e-tailers, Ireland is poised to follow the same trajectory.
Free With 40% of online sales, Best Buy is banking on influence to reach a new level Americas In the U.S.A., with preparation for a marketplace by June 2025, Best Buy (2024 turnover US$41.5 billion, down by 4.4%) launched an affiliate programme for content creators on April 8.…
TikTok Shop arrives in France, Germany and Italy Europe TikTok announced the launch of TikTok Shop in France, Germany and Italy on March 31. The service is now available in 15 countries.…
With live shopping, Voyages E.Leclerc has attracted 28,420 viewers in two years Europe E.Leclerc Voyage, the travel agency of the second largest French grocery retailer by market share (2024 turnover: €49.9 billion,…
In 2024, E.Leclerc and Lidl were the 2 biggest French advertisers Europe On March 6, 2025, Kantar Media presented the Top 100 Advertisers 2024, revealing that they now account for 46% of investments in the multi-media advertising market (press,…
Exclusive [mind Retail Exclusive] With Aive, Tefal boosts Instagram campaigns with AI Europe According to our sources, the Seb group selected the start-up Aive, specialised in the automation of content for social networks, for a first campaign on Instagram and Facebook during the holiday season. The results are shown here.
TikTok Shop arrives in Western Europe, with a potential market of €3.3 billion Europe After the launch of TikTok Shop in Mexico, the platform is launching this feature in France, Germany, Italy and Spain,…
Perplexity AI, Project Liberty, Elon Musk… Who will buy TikTok US? Americas After obtaining a temporary reprieve from President Donald Trump, it's time to ask who among American investors will get their hands on 50% of TikTok US?
Free California: first flagship dedicated to live shopping on TikTok Americas Gone are the days of content creators live-streaming from a bedroom. On November 21, digital agency Outlandish opened a first store in the U.S.A.…
