retail media

While in France, retail media revenue grew by 14% to €1.22 billion in 2024 (representing 11% of total digital advertising), the increasingly omnichannel approach of both advertising agencies...

26 May 2025

Valiuz signs with Auchan Spain and launches Valiuz Iberia

On May 13, Valiuz, the retail media agency for Mulliez brands, which will soon be integrated with Infinity Advertising, announced a partnership with Alcampo, the group’s Spanish grocery...

23 May 2025

Paolo de Cesare takes over as Chairman of Grandi Stazioni

Paolo de Cesare was appointed Non-Executive Chairman of Grandi Stazioni at the end of April 2025. Former Chairman and C.E.O. of Printemps Group (2007–2020) and then C.E.O. of luxury...

15 May 2025

Frasers launches retail media in fashion and department stores

On May 13, British company Frasers (2023 turnover: €6.5 billion, down 0.9% year-on-year) launched a retail media network ‘Elevate’ in partnership with ad server Zitcha. In the...

14 May 2025

Can financial services’ offensive in the advertising arena hit the mark?

In 2024, banking and payment companies have agreed to invest in the retail media market. Like e-retailers, they are looking to leverage their 1P data, coveted for targeting capabilities in...

9 May 2025

PayPal launches PayPal Ads in the U.K.

PayPal will soon be offering personalised adverts to British customers, based on their spending on the platform. The payment giant is gradually launching PayPal Ads in the U.K., showing first...

10 April 2025

Simon Property steps up in offsite retail media

Simon Property Group, the world’s leading commercial property company (2024 revenue: US$5.96 billion, up by 5.4%, via 229 malls covering 180 million sq.m and 2 billion visitors per year)...

2 April 2025

Rodrigo Clare (Altarea): “We have entered into exclusive negotiations to manage stores in 83 Milan metro stations”

After winning, with RATP Travel Retail, the tender for the stations in the greater Paris area, the property company Altarea is also preparing to expand in Italy, mind Retail learned. We review the...

28 March 2025

After Woolworths, Hanshow is going to test its smart cart at 2 French retailers

The ESL supplier Hanshow is speeding up the marketing of its digital smart cart. Deployed in 10 Woolworths supermarkets in Australia, it will be tested at 2 French retailers in 2025.

26 March 2025

In 2024, E.Leclerc and Lidl were the 2 biggest French advertisers

On March 6, 2025, Kantar Media presented the Top 100 Advertisers 2024, revealing that they now account for 46% of investments in the multi-media advertising market (press, radio, TV, OOH, cinema...

13 March 2025

With a sample vending machine, Asda is testing a new medium for retail media

After launching a media agency LS Eleven Media Services in partnership with ad server SMG last May, the British supermarket chain Asda (turnover 2023: US$27.2 billion, up 7.1% in a year) has just...

5 March 2025

Adam Bohbot, Ana Luisa: “By December, we will be active on around 10 marketplaces, including Farfetch, Moda Operandi and Yoox”

The U.S. brand Ana Luisa sells affordable jewellery with a two-year guarantee, priced between US$50 and US$150. For the past year, marketplaces have been the main growth driver. We meet...

24 February 2025

Infinity Advertising becomes a wholly-owned subsidiary of Mousquetaires

Infinity Advertising, the joint advertising agency that has been marketing the retail media offerings of Intermarché and Casino supermarkets since 2021, announced on February 14 a purchase...

19 February 2025

Patricia Grundmann, Obi Group: “Our future adserver will be able to handle a lot of API calls and operate DOOH in-store”

Patricia Grundmann, VP Media & Retail Media at German D.I.Y. retailer Obi Group Holding, told mind Retail all about her plans for the transformation of the company in 2025. This includes a...

6 February 2025

[mind Retail Exclusive] In-Store Media joins forces with MyTraffic to better plan DOOH campaigns

With its number of screens in France up by 14% in 2024, in-Store Media is launching new strategic projects. According to our sources, the group is working on installing computer vision tools on...

5 February 2025

[mind Retail Exclusive] In-store analytics: two European retailers sign up with Stratacache

The new generation of Walkbase radars (Stratacache Group)0, launched at NRF and using millimetre waves, will be deployed in 2025 by two European retailers, mind Retail has learned.

21 January 2025

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Electronic labels: Hanshow accelerates breakthrough and signs with a leading British retailer

While the leader in electronic labels, Vusion exceeded €1.47 billion in revenue in 2025, rival Hanshow is stepping up a global offensive, winning a strategic account in the U.K. and a new POC for...

27 February 2026

BNPL: Between healthcare and retail, Scalapay accelerates a P.O.S. offensive with two major signings

Building on a strong foothold in fashion, Scalapay is strengthening in-store penetration targeting players in the healthcare sector. According to our information, the Italian BNPL unicorn has...

25 February 2026

Google is testing the RCS button in Google My Business alongside the WhatsApp button

A year after WhatsApp, Google is testing the RCS button in My Business listings for several markets, according to our information. The goal is to offer brands a new marketing lever that can be...

20 February 2026

Find out who is replacing Arnaud Gallet as Head of NRF Europe

According to our information, the succession at the head of NRF Europe and SIEC is now finalized. An executive from a major international event company took up her position at Comexposium in...

19 February 2026

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Cyberattack: leak of 37 million customer records at ManoMano

On February 10, 2026, D.I.Y. pure player ManoMano (GMV 2024: 1 billion euros) officially notified customers of a data leak that occurred in January 2026, affecting 37 million customer records...

20 February 2026

AI, advertising, subscriptions, marketplace: how Walmart made e-commerce profitable in 2025

Walmart confirms a strategic shift, with 713 billion dollars in revenue in 2025 and a valuation up 600 billion dollars in 2 years. The group has maintained growth and is accelerating high-margin...

20 February 2026

How far can WhatsApp and RCS take conversion and customer loyalty?

Faced with rising acquisition costs and ROI requirements, WhatsApp and RCS are becoming strategic marketing levers for brands. Between feedback from But, Picard, La Petite Mendigote, Clarins, and...

18 February 2026

Electronic labels: Hanshow accelerates breakthrough and signs with a leading British retailer

27 February 2026

Conflicts in the Middle East: what impact on the supply chain and European retail?

With US and Israeli strikes on Iran triggering a major crisis on February 28, 2026, retailers already have to face the closure of strategic trade routes, rising freight costs and import...

5 March 2026

Following a complaint from the FTC, Walmart agrees to pay US$100 million to Spark delivery drivers

On February 26, 2026, Walmart (2025 revenue: US$713.2 billion, up by 5.1% at constant rates) agreed to pay US$100 million in response to allegations of misleading compensation to delivery drivers...

4 March 2026