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mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...

20 August 2026

According to Euromonitor, AI engines will influence 13% of global e-commerce sales by 2029

As traffic coming from ChatGPT, Gemini or Perplexity to e-commerce websites jumped by 390% last year, retailers are losing control of their audience and consumers now trust LLM (38%) more than...

19 June 2026

Alexandre Chaumien, Shopify: “Traffic generated by AI searches on Catalog converts twice as much as traffic from traditional AI searches”

As shopping shifts from “scrolling”, filters and keyword-based searches towards a more conversational and intent-driven mode, mind Retail spoke with Alexandre Chaumien, Shopify's Head of Revenue...

26 May 2026

AI in retail: priority shifts on ROI management and FinOps rigour

While the technological barrier has collapsed for many transformation projects in the retail sector due to AI models, mind Retail has investigated FinOps challenges. What are the best practices...

29 April 2026

Retail media and digital advertising: Meta to outpace Google by 2026

The world’s advertising duopoly is about to experience a historic shift. According to Emarketer forecasts, Meta should snatch Google, the advertising leader in net revenue by the end of 2026...

27 April 2026

Online authentication : B.Connect to launch an automated onboarding platform for smaller e-tailers

Already adopted by 25 e-retailers including 16 already live, B.Connect is accelerating a deployment by opening up to SMEs via an automated onboarding platform expected in October. The objective is...

29 March 2026

How Kiabi, Rouge Gorge and La Grande Récré leverage social login to enhance online conversion

Still absent from an array of e-commerce sites, social logins such as “Sign in with Google” are becoming established levers to optimise authentication. What is their impact on abandoned baskets...

25 March 2026

Romain Mombert, Eurazeo: “Tomorrow, retailers and brands will no longer acquire customers, but AI agents”

In a proliferation of AI start-ups, how can investors distinguish those that bring true innovation and in which they should invest? For what valuation metrics? In retail and payment, what types of...

19 March 2026

Google is testing the RCS button in Google My Business alongside the WhatsApp button

A year after WhatsApp, Google is testing the RCS button in My Business listings for several markets, according to our information. The goal is to offer brands a new marketing lever that can be...

20 February 2026

How far can WhatsApp and RCS take conversion and customer loyalty?

Faced with rising acquisition costs and ROI requirements, WhatsApp and RCS are becoming strategic marketing levers for brands. Between feedback from But, Picard, La Petite Mendigote, Clarins, and...

18 February 2026

With Walmart, Ulta Beauty, Zalando and Carrefour, Google launches an agentic commerce protocol

Following the launch of payments in Copilot, Google is preparing to join OpenAI and Microsoft, but with a more integrated version focused on its own payment method, Google Pay. These moves...

13 January 2026

Regulatory: Pakistan tightens taxation on foreign platforms

On July 1, the Pakistani government imposed new taxes on foreign platforms operating online without a physical presence in the country. This reform, part of the Digital Presence Proceeds Tax Act...

23 July 2025

Google embarks on international expansion with 2 stores in India

Google (Alphabet Inc: 2024 revenue of US$350 billion, up 15% at constant exchange rates, net margin ratio of 28.6%) plans to open first stores in India, according to Reuters on February, 20. The...

25 February 2025

USA : WhatsApp and SMS are integrated into Google Maps

After a test in Latin America in June 2024, Google is rolling out WhatsApp (Meta group) and SMS in Google Business Profile cards in the U.S.A. “Users can interact directly with brands at any...

27 January 2025

With Gemini’s AI, Google stands up to OpenAI and wants to conquer India

Google (Alphabet Inc., revenue of US$165.3 billion in H1 to June 2024, net margin at 28.6% of sales) has announced a roadmap for India, including voice processing of its AI-powered assistant...

10 October 2024

Puma uses Google AI to personalise online product sheets by country

German brand Puma (sales of €4.2 billion in the half-year to June 2024, down 2.1% at constant exchange rates) announced on September 24 the use of Google Cloud’s GenAI on its websites...

1 October 2024

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Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”

The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...

10 September 2026

ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending

By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...

10 September 2026

Fnac Darty to launch Wero on its e-commerce sites

According to our information, Fnac Darty is about to deploy European payment solution Wero, based on account-to-account instant transfers, on its e-commerce sites. Already active in Germany at...

4 September 2026

Why Shein emits twice as much CO2 as Inditex for equivalent revenue

On the occasion of an IPO, Shein revealed a carbon footprint of 25.5 million tonnes of carbon dioxide in 2025, up by 20% compared to a reference year. For an equivalent sales level, the fast...

3 September 2026

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Electronic shelf labels: why the US regulator threatens rollout

In the USA, the Federal Trade Commission has just required full transparency on the use of pricing algorithms based on personal data, under threat of penalties. In this regulatory framework...

21 August 2026

E-commerce: click-through rate down by 5.4% since Google AIO launch in France

mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...

20 August 2026

From ChatGPT Ads to Amazon Alexa for Shopping: advertising in LLMs scales up in Europe

This summer, OpenAI successively rolled out its ChatGPT Ads platform in the UK and in 30 European countries. From formats used, CPM levels notably for FMCG products and the new role of GEO...

27 August 2026

With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era

With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...

9 September 2026

Retail media & LLMs: navigating intent-driven and custom experiences

From store aisles to ChatGPT Ads placements, retail media is shifting away from traditional slots, formats and keywords toward intent-based targeting. Driven by lower access costs to LLMs, full...

31 August 2026

Facing SharkNinja’s hegemony, Carrefour and Darty gain ground on TikTok Shop

While Sephora follows in Ulta's footsteps on TikTok Shop in the US, mind Retail analyzed sellers performance in Q2 2026. Based on exclusive data from Lengow and Kalodata, this European market...

7 September 2026