retail media

On 14 January, convenience retailer 7/Eleven announced the launch of radio spots as part of retail media formats. This will be deployed across all North American stores. The spots will be managed...

20 January 2024

Carrefour evaluates a grocery subscription program that includes Netflix

The food retailer wants to expand offerings to build customer loyalty, while the video-on-demand platform is looking for new ways to win customers.

19 January 2024

[case study] How PepsiCo partnered with Uber Eats for retail media

Since September 2023, Uber Advertising, the international advertising network launched by Uber at the end of 2022, has been offering a retail media service based on the Uber Eats app, using...

23 November 2023

After a good Q3, Walmart’s annual sales should grow by 5%

In the quarter ended October 27, Walmart‘s sales grew by 4.3% at constant exchange rates, reaching US$160.8 billion. U.S.A. sales rose by 4.9% excluding fuel, while online sales surged by...

17 November 2023

Retail media: One year after launch, Mirakl Ads faces challenges ahead

The recent partnership between Mirakl and Havas has put the spotlight once again on the digital marketplaces provider's retail media offering, which combines technology and advertising network. A...

30 October 2023

Valiuz Adz : The Mulliez family’s retailers launch a retail media offering

Auchan (grocery) and Boulanger (home electrical products) are entrusting advertising inventory to Valiuz Adz, the Association Familiale Mulliez's new advertising agency for the French market...

22 September 2023

Lidl launches a retail media business in Germany

On 18 July 2023, the German Schwarz Group (owner of Lidl and Kaufland) announced the immediate launch of an online retail media offering, in partnership with online advertising technology company...

2 August 2023

Retail media: despite Kingfisher and Leroy Merlin’s initiatives, the DIY market will need 18 to 24 months to become mature

In mid-June 2023, Kingfisher announced the launch of Kingfisher Retail Media France, an omnichannel retail media agency run by Gwenola Coicaud (formerly of Criteo) for the Castorama and Brico...

19 July 2023

Jeremie Profeta, CTO Sonepar “The digital marketplace will launch in France by the end of 2023 and the USA could follow very quickly”

Sonepar, the world's largest electrical equipment retailer, has announced investments of €2 billion in supply chain and €1 billion in an international digital platform. Jeremie Profeta, C.T.O. and...

18 July 2023

Retail media: Kingfisher, Rakuten, Galeries Lafayette and 10 other retailers join the Carrefour-Publicis joint venture

On 15 June, Alexandre Bompard and Arthur Sadoun, C.E.O.s of Carrefour and Publicis respectively, presented the first stage of their partnership in online retail media at Vivatech. Announced in...

19 June 2023

Uber extends retail media offering to France

From June 2023, Uber will be making a new advertising product available to retailers and brands in France: Sponsored Item, which will enable brands of F.M.C.G. products to run ads on the Uber Eats...

8 June 2023

How e-retail media technology companies are positioning themselves

Criteo, Publicis with Citrus Ad, Mirakl Ads, Microsoft with PromoteIQ, Casino with RelevanC and Tryger are the main players offering technologies dedicated to retail media in France. When did they...

11 May 2023

[Confidential] In 2022, King Jouet recorded only €150,000 in retail media revenue

Having initiating retail media in 2020 with Criteo, King Jouet (330 stores in France, Switzerland and Benelux, steady turnover of €412 million in 2022) the firm shared results...

21 April 2023

Fabien Versavau, Rakuten: “With Carrefour, the synergies in terms of retail media are obvious”

Following the announcement of the imminent opening of a Carrefour digital shop on the Rakuten marketplace, Mind Retail met Fabien Versavau, MD of Rakuten France and Executive Officer Rakuten...

22 March 2023

Retail media: In Europe, 58% of the largest e-retailers sell their advertising spaces

In December 2022, IAB Europe presented a study of the e-retail media offerings, conducted out of the 91 largest e-retailers (by revenue) in France, Germany, Italy, the Netherlands and the U.K...

18 January 2023

[Amazon Results] At nearly US$10 billion, advertising outpaces subscriptions for US giant

For the first time, Amazon's advertising revenue exceeded subscriptions revenue in Q3 2022. The services to third-party merchants, the second largest business unit, and AWS remained very dynamic...

4 November 2022

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Leroy Merlin and Aroma‑Zone launch in‑store analytics pilots with XXII

French retail tech XXII, which aims to become the Google Analytics and Contentsquare of physical stores, has already signed with 15 retailers and shopping centres, mind Retail learned. A year...

5 December 2025

Already in POC, Dialog’s conversational agent shows up in the search bar

Buoyed by a €3.8 million seed round closed in mid‑November 2025, French start‑up Dialog, specialised in AI‑based conversational e‑commerce, is accelerating. Initially placed on product pages, this...

4 December 2025

E‑commerce: How Hive customises free‑delivery thresholds using customer data

With 500 e‑merchant clients, including Embryolisse, Hindbag, Airup, Hygée or Jacks Beauty Line, German logistics provider Hive is capitalising on data to raise e‑commerce conversion via a finely...

2 December 2025

Retail media: Marionnaud bets on print with Figaro to boost drive-to-store

According to our sources, Marionnaud’s beauty retailer will expand an advertising unit into 3 new countries in 2026 and is launching another retail media lever in the French key market. The goal...

26 November 2025

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Carrefour: with 4% of the shares Rodolphe Saadé strengthens governance after the Diniz exit

A page is turning at Carrefour. On November 12, 2025 the Brazilian Diniz family (a shareholder since 2014 through its holding Peninsula) sold the 8% stake. At the same time Rodolphe...

13 November 2025

Carmila accelerates asset sales in Spain and exceeds 2025 targets

On November 17, 2025, the retail property company created by Carrefour, Carmila, announced the sale of 4 non-strategic assets in Spain for €37.3 million, including taxes. These medium-sized...

20 November 2025