TikTok
Facing SharkNinja’s hegemony, Carrefour and Darty gain ground on TikTok Shop
While Sephora follows in Ulta's footsteps on TikTok Shop in the US, mind Retail analyzed sellers performance in Q2 2026. Based on exclusive data from Lengow and Kalodata, this European market...
- Retail
- Retail tech
- Analysis
7 September 2026
With sales of US$6.4 billion, SharkNinja strengthens a physical footprint with Nocibé
Already the number 1 seller on TikTokShop in the U.K. according to Lengow, SharkNinja is accelerating both offline and online. The U.S. manufacturer of home electrical and tech products has just...
- Retail
- Retail tech
- News
3 June 2026
To counter sales slowdown, Ulta Beauty launches on TikTok Shop
Faced with profitability at its lowest in 3 years and a sharp slowdown in sales, Ulta Beauty is adjusting priorities under the leadership of a new CEO Kecia Steelman. Following the acquisition of...
- Retail
- Retailer and e-commerce
- News
17 March 2026
Social media & age verification: Tech breaks the glass ceiling of precision
As an array of international governments restrict social networks access for teenagers under 15 or 16, new facial recognition technologies from Yoti, Persona and k-ID are making progress in...
- Retail
- Economy and regulators
- News
13 March 2026
WhatsApp, rich SMS, YouTube, TikTok: Focus on the conversational levers that engage the most
Beyond traditional stores and e-commerce sites, retail has shifted to conversational omnichannel, where WhatsApp, RCS, and live shopping are becoming drivers of conversion and lifetime value. At...
- Retail
- Retail tech
- Special Reports
27 February 2026
TikTok, Meta, Snapchat: how regulatory constraints are reshuffling cards for customer engagement
In Europe, the European Commission is holding TikTok accountable by demanding the redesign of an interface deemed addictive, under pressure from a strengthened regulatory framework spearheaded by...
- Retail
- Economy and regulators
- Analysis
19 February 2026
Facing TikTok’s crisis in the US, UpScrolled attracts users
In the USA, whileTikTok has been navigating turbulence since a restructuring on January 22, 2026, led by a new entity controlled by Oracle and Silver Lake (bugs, service outages and accusations of...
- Retail
- Retail tech
- News
10 February 2026
About to overtake Meta in 2025, TikTok finalises a U.S. spin-off
As the countdown approaches for TikTok's US business to move to American ownership by January 22, 2026, the parent company is on track to replace Meta for 2025 in revenue and profitability. Here...
- Retail
- Economy and regulators
- News
6 January 2026
Australia bans access to social networks for under‑16s
As part of the adoption of the Online Safety law Social Media Minimum Age, voted on 28 November 2025, minors aged under 16 will no longer be able to access social networks in Australia from...
- Retail
- Economy and regulators
- News
2 December 2025
Live shopping: Asos moves closer to social commerce to compete with TikTok Shop
After a successful test in August, the British pure player Asos (2024 turnover: 3.7 billion dollars, down by 16% after down by 11% in 2023) launched Asos Live on October 2, a live shopping feature...
- Retail
- Retail tech
- News brief
20 October 2025
U.S.A: ByteDance transfers control of TikTok to investor consortium
On September 25, Donald Trump signed an executive order mandating the sale of TikTok’s U.S. operations, a subsidiary of ByteDance (2024 revenue: US$155 billion, up by 38% year-on-year)...
7 October 2025
TikTok Shop: how to build a catalogue optimised for influencer strategies
What strategies do retailers use to select their offerings on TikTok Shop? What are the most effective commercial levers? 5 months after the launch of the social commerce platform in France...
- Retail
- Analysis
22 September 2025
Our mind news
The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...
10 September 2026
By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...
10 September 2026
According to our information, Fnac Darty is about to deploy European payment solution Wero, based on account-to-account instant transfers, on its e-commerce sites. Already active in Germany at...
- Retail
- mind Exclusive
- Retail tech
4 September 2026
On the occasion of an IPO, Shein revealed a carbon footprint of 25.5 million tonnes of carbon dioxide in 2025, up by 20% compared to a reference year. For an equivalent sales level, the fast...
3 September 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Before an IPO, Shein forced to reveal margin erosion in 2025 and impact of US tariff shock
Made public ahead of a Hong Kong listing planned for September, Shein’s financial documents, seen by mind Retail, confirm the shift experienced by the fast-fashion retailer. Despite a 8% sales...
- Retail
- Property and investors
- Analysis
21 August 2026