Customer experience

As Oh My cream has launched the Dialog AI agent in 2 countries, the beauty retailer wants to break traditional e-commerce patterns, still structured in categories, filters and product pages...

5 May 2026

Mastering the cost of AI

With AI models, the technological barrier has collapsed for many transformation projects. After a phase of industrialising content generation projects, the priority is now ROI, alongside the...

5 May 2026

Luxury and marketplaces: Lacoste relies on Mirakl Connect to break a technical ceiling

In the wake of Rabanne, Lacoste is structuring a marketplace push. While retailers active on at least 2 marketplaces record a GMV 17.5 times higher than single-channel players, Lacoste is relying...

30 April 2026

AI in retail: priority shifts on ROI management and FinOps rigour

While the technological barrier has collapsed for many transformation projects in the retail sector due to AI models, mind Retail has investigated FinOps challenges. What are the best practices...

29 April 2026

Najar SaaS Trend Report : What are the 10 AI solutions most adopted by retailers in 2026?

According to Najar's Retail SaaS Trend Report 2026 study, to which mind Retail had access, 65% of retailers use at least 5 AI tools (OpenAI, Mistral, Claude...) simultaneously. While ChatGPT...

27 April 2026

A Google traffic up by 12% : how Sézane industrialised a SEO and Search strategy via a content factory

With 10 million monthly users and a range based on frequently renewed items, pure-player Sézane detailed, during the AWS Summit in Paris, how it exceeded the limits of a brand SEO and improved the...

9 April 2026

Jeremy Dallois, Reachfive: “We are going to launch at Auchan and Kiabi a cross-retailer system that federates a shopper’s identity and retrieves a payment method”

Persistent online sessions, OTP, passkeys… Two years after a merger within Upstream, ReachFive (authentication) and Purse (payment orchestration) are accelerating. Their goal is to improve online...

26 March 2026

How Kiabi, Rouge Gorge and La Grande Récré leverage social login to enhance online conversion

Still absent from an array of e-commerce sites, social logins such as “Sign in with Google” are becoming established levers to optimise authentication. What is their impact on abandoned baskets...

25 March 2026

The SaaS licence model falters in the face of AI automation

With the launch of Claude Cowork, the software sector, prized by investors for predictable and recurring revenue, is slowing down. According to Bain, stock market indices for SaaS tech editors...

19 March 2026

Online authentification : Prelude expands a “message free” solution globally

A competitor to Twilio, Vonage and Plivo, the French startup Prelude, which has 75 retail clients, is actively deploying Prelude Zero, an authentication method that requires no message delivery...

13 March 2026

Social media & age verification: Tech breaks the glass ceiling of precision

As an array of international governments restrict social networks access for teenagers under 15 or 16, new facial recognition technologies from Yoti, Persona and k-ID are making progress in...

13 March 2026

AI Search : YouTube citations climb to 40%, Reddit falls to 20%

While Reddit once dominated the sources cited by AIs, YouTube videos are now winning over LLMs. Here's why.

4 March 2026

Search AI : in the retail sector, 25% of AI queries are transactional

For mind Retail, online SEO specialist Ahrefs analysed retail queries on AI search engines. The goal was to measure the proportion of transactional prompts compared to informational ones. The...

2 March 2026

WhatsApp, rich SMS, YouTube, TikTok: Focus on the conversational levers that engage the most

Beyond traditional stores and e-commerce sites, retail has shifted to conversational omnichannel, where WhatsApp, RCS, and live shopping are becoming drivers of conversion and lifetime value. At...

27 February 2026

Profound raises US$96 million in Series C funding, becoming a first GEO unicorn

Founded in 2024 in New York by James Cadwallader, GEO startup Profound raised US$96 million on February 24, 2026, in a Series C round led by Lightspeed Venture Partners, including Sequoia Capital...

25 February 2026

At Walmart, the Sparky chatbot increases an average basket by 35%

While Walmart published annual results on February 19, 2026, the AI chatbot confirms a key role in revenue generation. “Customers using Sparky generate an average basket that is approximately 35%...

25 February 2026

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Julien Cailleau, Oney: “With 3 retailers, we are testing the use of Valiuz data to streamline financing approvals”

Against a backdrop of growing pressure on household budgets, the European CCD2 Directive coming into force and a new legal framework for assisted purchasing journeys, Oney is stepping up an...

29 October 2026

Advantail signs with Formality to streamline commercial lease management

Amid an ownership shake-up following its acquisition by Evoriel, shopping centre operator Advantail has signed with Formality to digitise the management of commercial leases and contracts across...

23 October 2026

How Mobilier de France reduced the share of cheque payments from 80% to 50%

With an average basket of €3,500 and a payment journey that includes a financial deposit at the time of ordering, Mobilier de France shares with mind Retail its assessment of the rollout of...

15 October 2026

How Maison A.Constant built a unified customer database with n8n

Eager to bring together customer data and improve data accuracy, jewellery and watch retailer Maison A.Constant built its own Single Customer Repository (SCR) using n8n, an orchestration platform...

7 October 2026

Most viewed articles of the month on mind Retail

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AI agents: the KPIs that led L’Oréal to scale up across its warehouses

After testing 7 AI agents in its warehouses, L’Oréal is scaling up. Deployed to coordinate picking waves, manage replenishment and handle stocktaking, Manhattan’s agents have helped cut several...

20 October 2026

How Mobilier de France reduced the share of cheque payments from 80% to 50%

With an average basket of €3,500 and a payment journey that includes a financial deposit at the time of ordering, Mobilier de France shares with mind Retail its assessment of the rollout of...

15 October 2026

Julien Cailleau, Oney: “With 3 retailers, we are testing the use of Valiuz data to streamline financing approvals”

Against a backdrop of growing pressure on household budgets, the European CCD2 Directive coming into force and a new legal framework for assisted purchasing journeys, Oney is stepping up an...

29 October 2026

Danone turns to AI to personalise marketing campaigns and test advertising in ChatGPT

AI is being rolled out across some marketing activities, while others remain in a testing phase. If campaign automation and personalisation are among the most advanced applications, visibility in...

16 October 2026