Digital in-store and retail media

On May 13, Valiuz, the retail media agency for Mulliez brands, which will soon be integrated with Infinity Advertising, announced a partnership with Alcampo, the group’s Spanish grocery...

23 May 2025

Frasers launches retail media in fashion and department stores

On May 13, British company Frasers (2023 turnover: €6.5 billion, down 0.9% year-on-year) launched a retail media network ‘Elevate’ in partnership with ad server Zitcha. In the...

14 May 2025

Vusion and NielsenIQ join forces to optimise assortments and merchandising

On May 6, 2025, global leaders in electronic shelf labels and data solutions for retail and consumer insights, Vusion and NielsenIQ, formalised a strategic partnership. Covering 100 countries and...

7 May 2025

Yoobic acquires Simplifield as part of legal proceedings

Yoobic, a provider of retail solutions for store employees, announced the acquisition of Simplifield. According to Fabrice Haiat, C.E.O. of Yoobic, the acquisition is part of a strategy of...

15 April 2025

After Woolworths, Hanshow is going to test its smart cart at 2 French retailers

The ESL supplier Hanshow is speeding up the marketing of its digital smart cart. Deployed in 10 Woolworths supermarkets in Australia, it will be tested at 2 French retailers in 2025.

26 March 2025

With a sample vending machine, Asda is testing a new medium for retail media

After launching a media agency LS Eleven Media Services in partnership with ad server SMG last May, the British supermarket chain Asda (turnover 2023: US$27.2 billion, up 7.1% in a year) has just...

5 March 2025

Infinity Advertising becomes a wholly-owned subsidiary of Mousquetaires

Infinity Advertising, the joint advertising agency that has been marketing the retail media offerings of Intermarché and Casino supermarkets since 2021, announced on February 14 a purchase...

19 February 2025

Coopérative U finally launches into retail media

In mid-2025, the French Coopérative U (2024 turnover: €26.91 billion excluding fuel, i.e. up by 4%) will launch a retail media offer on the Coursesu.com website and on the app, in...

13 February 2025

Patricia Grundmann, Obi Group: “Our future adserver will be able to handle a lot of API calls and operate DOOH in-store”

Patricia Grundmann, VP Media & Retail Media at German D.I.Y. retailer Obi Group Holding, told mind Retail all about her plans for the transformation of the company in 2025. This includes a...

6 February 2025

[mind Retail Exclusive] In-Store Media joins forces with MyTraffic to better plan DOOH campaigns

With its number of screens in France up by 14% in 2024, in-Store Media is launching new strategic projects. According to our sources, the group is working on installing computer vision tools on...

5 February 2025

[mind Retail Exclusive] Lucky Cart signs with Carrefour Spain

French start-up Lucky Cart, which is well established in the French supermarket sector (including Intermarché, E.Leclerc and Carrefour), is to make a debut at Carrefour Spain, mind Retail...

24 January 2025

[mind Retail Exclusive] In-store analytics: two European retailers sign up with Stratacache

The new generation of Walkbase radars (Stratacache Group)0, launched at NRF and using millimetre waves, will be deployed in 2025 by two European retailers, mind Retail has learned.

21 January 2025

Eager to rival with Criteo and Epsilon, Amazon Ads launches monetisation service for retailers

On January 9, at CES, Amazon Ads launched the beta version of a new monetisation service for the e-commerce sites of multi-brand retailers, called Retail Ad Service. With this service, available...

10 January 2025

Retail media: Valiuz joins the Leroy Merlin and Saint Maclou banners

On January 2, Valiuz, the retail data alliance that includes Decathlon, Auchan, Boulanger, Alinea, Electro Depot, Kiabi and Norauto chains, announced the integration of Adeo Retail Media (Leroy...

8 January 2025

Retail media: Kiabi makes official agreement with Valiuz Adz

As revealed by mind Retail in January 2024 and made official on December 12, Kiabi (2023 sales: €2.21 billion, up by 1.1% in a year after rising by 22% in 2022) is launching a retail media...

20 December 2024

Which European retail start-up and scale-up raised funds in 2024?

In Western Europe, 73 retail tech start-up and scale-up raised funds in the first 9 months of 2024. Discover them in mind Retail's barometer, with data from our partner INVYO.

12 December 2024

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How Mobilier de France reduced the share of cheque payments from 80% to 50%

With an average basket of €3,500 and a payment journey that includes a financial deposit at the time of ordering, Mobilier de France shares with mind Retail its assessment of the rollout of...

15 October 2026

How Maison A.Constant built a unified customer database with n8n

Eager to bring together customer data and improve data accuracy, jewellery and watch retailer Maison A.Constant built its own Single Customer Repository (SCR) using n8n, an orchestration platform...

7 October 2026

From stores to headquarters, Cegid aims to become retail’s first agentic platform

After launching the first pilots of its conversational AI “super app” in stores, Cegid is rolling out new omnichannel modules, including an in-store data acquisition module, conversational AI for...

1 October 2026

From beauty to DIY, Médiaperformances gains traction in Europe with 3 more retail partners

While Mediaperformances, historically focused on FMCG retailers, targets both international expansion and new verticals, CEO Claire Koralewski shared with mind Retail, during NRF Europe, a...

22 September 2026

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Eric Meulien, Al Futtaim: “The next step in our roadmap is to replace the in-store POS system”

Operating in 18 countries and managing brands such as Ikea, Zara and Marks & Spencer, Emirati group Al-Futtaim (2025 revenue: US$9.7 billion, up by 6%) has a unique vantage point from which to...

12 October 2026

Cdiscount Advertising targets revenue of €100 million in 2027

As retail media now accounts for 7.8% of total revenue, Cdiscount shared, during a press day, an update on new advertising levers in terms of videos, customer reviews and promotions. Insights from...

28 September 2026

Marketplaces: How Orange and Virgin Australia reinvent their value creation models

Looking to turn their audience into a commercial platform without having to carry the risk of holding stock, new verticals are entering the marketplace space, with new models designed to enhance...

8 October 2026

How Maison A.Constant built a unified customer database with n8n

Eager to bring together customer data and improve data accuracy, jewellery and watch retailer Maison A.Constant built its own Single Customer Repository (SCR) using n8n, an orchestration platform...

7 October 2026

Cashback: Younited secures an exclusive contract with Bouygues Telecom

Following Orange and the launch of a marketplace, Bouygues Telecom is strengthening a customer loyalty strategy by focusing on purchasing power with a new cashback offer. For French fintech...

16 October 2026