retail media

After losing ManoMano and Boulanger in recent months, retail media specialist Criteo announced on October 8 a new partnership with U.S. department stores’ Belk (2023 sales of US$3.1 billion...

8 October 2024

Retail Media: Equativ acquires Kamino Retail

The Equativ marketplace (owned by Bridgepoint since 2023) announced on September 26, 2024, the acquisition of Kamino Retail, a company specialising in monetising retailers’ websites. Kamino...

27 September 2024

[mind Retail Exclusive] Carrefour tests the retail media solution developed by Vusion and Mediaperformances

In-store operational teams will be able to manage retail media campaigns That’s the promise of the partnership announced on September 18, 2024, between omnichannel retail media specialist...

26 September 2024

Macy’s develops post-purchase retail media with Rokt AI

After a test phase last autumn, Macy’s Media Network, the Macy’s advertising network created in 2020, signed a partnership with New York-based retail tech Rokt on August 8, 2024. This...

21 August 2024

Retail media: Boulanger leaves Criteo to sign with Valiuz Adz

Boulanger (sales €4.35 billion by 2023) and Valiuz Adz, the retail media agency of the Valiuz data alliance (Auchan, Decathlon, Leroy Merlin…), which includes Boulanger, announced a...

12 July 2024

Christopher Hermelin, Nicolas Group: “Advertisers are not investing in the Olympics”

Nicolas Group, a wine cellar retailer with a strong store base in Paris, shared the customer engagement strategy for the Olympics with mind Retail. With 15 million tourists expected to visit...

10 July 2024

[Cannes Lions] Retail media: professional measurement is a key to scale-up

While the retail media sector is maturing, the question of scaling up was a common theme at Cannes Lions. On the one hand, the multiplication of retail media networks and the growth of the...

27 June 2024

[mind Retail Day] Leveraging retail media on marketplaces: all the takeaways

Retail media, which is almost mature in grocery and to a lesser extent at electronics retailers, is now taking off in non-food marketplaces. How do they scale up? What KPIs and margin levels can...

26 June 2024

E.Leclerc to activate e-retail media in 300 petrol stations

While revenue of e-retail media grew by 24 % last year in France to €1.11 billion and continues to gain share in the advertising market (12% after 9% in 2023), E.Leclerc is accelerating...

17 June 2024

Adeo measures omnichannel performance of e-retail media campaigns

Omnichannel performance measurement, in-store advertising activation... After launching its Web advertising activity a year ago, Adeo DIY retailer is moving towards an omnichannel model. At the...

7 June 2024

Retail media: PayPal creates an advertising division headed by an ex-Uber

PayPal (427 million active accounts in Q1 2024, for 6.5 billion transactions) is to launch an advertising sales platform, PayPal Ads. Based on users’ transactional and behavioural data...

31 May 2024

E-commerce: Central Food Retail deploys hubs in 600 convenience stores

As in Europe, omnichannel retailing is a guarantee of profitability in Thailand. This is shown at Central Food Retail (700 stores, sales of US$ 1.4 billion in 2023), where 70% of Web orders are...

28 May 2024

BoursoBank launches a retail media offer

On May 15, 2024, in France, BoursoBank (6.3 million customers) gave an initial assessment of a “VIP” (Very Important Partners) retail media offer, rolled out at the beginning of the...

22 May 2024

[mind Retail Exclusive] DOOH: In-Store Media to launch a new display banner for stores

The point-of-sale advertising specialist In-Store Media is working on a new format for in-store advertising. Aimed at supermarkets as well as D.I.Y. and beauty stores, it is designed to increase...

16 May 2024

Autonomous stores: with a smart shopping cart, Amazon is aiming for a more omnichannel retail media

By deploying a smart shopping cart in large-format stores, to the detriment of "Just Walk Out" technology, Amazon is seeking to capitalise on a new medium for retail media. Has the limits of...

11 April 2024

[Analyze] The six major challenges facing retail in 2024

A few of the barriers for retail in 2024 include generative AI, retail media, decarbonisation and CSRD, omnichannel efficiency or social commerce. Retail, commercial property and retail tech...

31 January 2024

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Shoptimus AI scales up in grocery smart shopping lists and prepares for a new funding round

After securing a strategic partnership with Spanish grocer Bon Preu, retail tech firm Shoptimus AI—first spotted by Carrefour—is accelerating a rollout. By leveraging AI agents to automate grocery...

11 January 2026

Agentic AI: Hymalaia attracts retailers and announces imminent fundraising

According to our sources, the young start-up Hymalaia is continuing development in retail with 4 new retailers currently in POC and an imminent fundraising. We examine the details.

16 December 2025

Refurbished smartphones: why Largo relies on Speeral automation

The start-up founded by the duo behind Teester and Skeepers is accelerating automation of second-hand product flows. The strategy is to use AI to direct products to high-traffic marketplaces such...

9 December 2025

Leroy Merlin and Aroma‑Zone launch in‑store analytics pilots with XXII

French retail tech XXII, which aims to become the Google Analytics and Contentsquare of physical stores, has already signed with 15 retailers and shopping centres, mind Retail learned. A year...

5 December 2025

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Black Friday: Amazon’s AI assistant Rufus featured in 38% of sessions in the US

While peak season sales, revealed at the NRF Big Show, rose by 4.1% in the US from November 1 to December 31, 2025, Rufus, Amazon’s conversational chatbot, confirmed its traction. During the...

15 January 2026

Circana: French e-commerce ended 2025 with strong growth, hypermarkets continue to decline

After four years of decline, volumes of fast-moving consumer goods (FMCG) rose again in 2025 in France and Europe, although they did not compensate for four years of losses. The rebound was...

15 January 2026

China bans JD.com, Alibaba and Meituan from forcing promotions

On January 7 2026, China published new regulations banning the country’s major e-commerce platforms such as Alibaba from forcing merchants to apply promotions. These measures, which will...

8 January 2026

Cyberattack: Coupang targeted by investor lawsuit in the U.S.

Under investigation following a cyberattack that exposed data for 33.7 million customers and resignation of C.E.O. Park Dae-Jun on December 10 2025, South Korean e-commerce retailer Coupang (2024...

6 January 2026

2026 trends – BNPL, mobile checkout, wallets: new challenges for payments

(Trends 3/6) Faced with soaring Visa and Mastercard fees, European retailers are looking for alternative payment methods that protect margins while boosting conversion. From wallets and...

16 January 2026

About to overtake Meta in 2025, TikTok finalises a U.S. spin-off

As the countdown approaches for TikTok's US business to move to American ownership by January 22, 2026, the parent company is on track to replace Meta for 2025 in revenue and profitability. Here...

6 January 2026