Sophie Baqué

While the technological barrier has collapsed for many transformation projects in the retail sector due to AI models, mind Retail has investigated FinOps challenges. What are the best practices...

The world’s advertising duopoly is about to experience a historic shift. According to Emarketer forecasts, Meta should snatch Google, the advertising leader in net revenue by the end of 2026...

Already active in the USA but also in Europe with clients such as JD Sports, L’Oréal and LVMH, the Australian editor of Order Management Systems Fluent Commerce said on April 21...

According to Najar's Retail SaaS Trend Report 2026 study, to which mind Retail had access, 65% of retailers use at least 5 AI tools (OpenAI, Mistral, Claude...) simultaneously. While ChatGPT...

In France, Cnil unveiled on April 14, 2026, a recommendation on email tracking pixels, a key e-commerce question. It now imposes the collection of consent in several use cases, notably linked to...

Crossing data from advertising campaigns with in-store KPIS, such as traffic and in-store revenue, is becoming a key challenge for retail media. While URW adopts a new offer from Cityz Media to...

In the USA, in March 2026, CPI index for consumer price inflation (source Bureau of Labor Statistics) reached 3.3% in annual change, and 0.9% compared to February 2026. This is a direct effect of...

Ahead of the Retail Technology Show 2026, a study revealed that 54% of British consumers want a reform of the customs exemption on small e-commerce parcels. A strong signal, while this scheme...

Between an overhaul of the offer, CRM and ERP migrations and full digitalisation of in-store installation services, the floor specialised retailer is accelerating a technological transformation...

During the AWS Summit in Paris, Decathlon explained how it transformed a DAM (Digital Asset Management) into a genuine content factory boosted by AI. With 19 million multimedia assets and a...

Having passed a sales threshold of €1 billion in 2025, Vinted continues to diversify. Between a massive push of Vinted Go lockers, category expansion and the launch of a wallet, the second-hand...

With 10 million monthly users and a range based on frequently renewed items, pure-player Sézane detailed, during the AWS Summit in Paris, how it exceeded the limits of a brand SEO and improved the...