All articles

From ChatGPT Ads to Amazon Alexa for Shopping: advertising in LLMs scales up in Europe
This summer, OpenAI successively rolled out its ChatGPT Ads platform in the UK and in 30 European countries. From formats used, CPM levels notably for FMCG products and the new role of GEO...
27 August 2026
Walmart finally accepts in-store payments with Apple Pay and Google Pay
Sanctioned by financial markets after a sharp US slowdown in Q2, Walmart is reviewing a checkout strategy. Abandoning a rejection of technological giants, the group is rolling out Apple Pay and...
24 August 2026
O’Boticario rolls out AI diagnostics across 4,000 stores with Haut.ai
On August 18, Brazilian cosmetics retail chain O’Boticario (2025 GMV up by 6.7%) announced the deployment of skin analysis technology provided by Estonian start-up Haut.AI. It will be rolled...
21 August 2026
Electronic shelf labels: why the US regulator threatens rollout
In the USA, the Federal Trade Commission has just required full transparency on the use of pricing algorithms based on personal data, under threat of penalties. In this regulatory framework...
Before an IPO, Shein forced to reveal margin erosion in 2025 and impact of US tariff shock
Made public ahead of a Hong Kong listing planned for September, Shein’s financial documents, seen by mind Retail, confirm the shift experienced by the fast-fashion retailer. Despite a 8% sales...
E-commerce: click-through rate down by 5.4% since Google AIO launch in France
mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...
Klarna now available in Lululemon stores
As physical stores establish themselves as a new territory for BNPL, Lululemon (sales Q1 2026: US$2.5 billion, up by 4%) launched Klarna in late July in its German and British stores. The BNPL...
19 August 2026
Albertsons says its customers are buying more thanks to AI agents
Through its conversational assistant, the US grocery retailer is recording double-digit increases in e-commerce baskets. Eager to maximise their potential, it is changing tack and rolling out a...
18 August 2026
Which 3 retailers structured their AI governance this summer?
This summer, Target, PVH Corp and B&M simultaneously reinforced their executive teams with the creation of dedicated AI roles. A move marking the shift from experimentation to the...
17 August 2026
Retail media: Vusion strengthens its footprint with the acquisition of In-Store Media
As part of a strategy of vertical integration and boosted by a strong H1 2026, Vusion acquired Spanish retail media specialist In-Store Media (2025 revenue: €120 million). This debt-financed deal...
3 August 2026
Heatwave : Learnings from a crash test for stores’ operating models
Within Europe, summer heatwaves highlight the vulnerability of store estates, with energy consumption surging up by to 30%, cold room and refrigerated cabinets breaking down, uncontrolled thermal...
Roxane Laigle (Lemrock): “With the rise of AI, the CPC or CPM advertising model will lose ground to buying intent”
While AI is now part of 40% of purchasing journeys, Lemrock intends to become the key infrastructure connecting retailers' product catalogues to conversational engines (ChatGPT, Perplexity...
27 July 2026
How AI gives control back to e-retailers: Onepoint’s analysis within a context of search dispersion
As the fragmentation of product discovery - or Search - becomes bigger, now split between social networks, marketplaces and LLMs - Lucie Pérus, Marketing and Customer Experience Manager at...
Towards a sale of Central European assets, Tesco follows in Carrefour’s footsteps
According to a Financial Times article citing sources close to the matter, Tesco is exploring the sale of its subsidiaries in Hungary, the Czech Republic and Slovakia. This represents a network of...
In-store pricing: Mercio gains traction in Germany and Austria
Following the acquisition of Pricing Hub by Akeneo in June 2026, Mercio, a start-up specialised in pricing for physical stores, is adding a second German retailer to a client portfolio and working...
10 July 2026
Asda’s technological independence from Walmart put to the test by a £1 billion loss
For British grocer Asda, the technological transition following a divorce from Walmart weighs on financial results. Combined with investments on lower prices, this project widened the pre-tax loss...
9 July 2026
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US retailers divided over the rise of autonomous shopping agents
In the US, Gap, Walmart, Best Buy, Amazon and eBay are taking very different approaches to agentic commerce. While TV shopping giants QVC and HSN see these new intermediaries as an opportunity to...