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Shein

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Bercy revises figures and brings Shein’s non-compliance down to 25%
The non-compliance of products sold on Shein is now estimated at 25%, a far cry from the 80% put forward by the French Economy Minister in November. This is a key adjustment that allows the...
  • Retail
  • Retailer and e-commerce
  • News
5 January 2026
Facing Temu and Shein’s offensive, Amazon cuts merchant fees
Asian marketplaces Shein, Temu and AliExpress, weakened in the U.S.A., are accelerating in Europe with very low, even zero, initial commissions.  Amazon, as the global largest e-commerce player...
  • Retail
  • Retailer and e-commerce
  • News
9 December 2025
Fast fashion: Italy plans to tax Shein, Temu and AliExpress through extended producer responsibility
According to a Reuters report published on October 15, Italy is considering imposing additional taxes on Asian fast fashion platforms. “We are going to introduce a measure to tackle ultra...
  • Retail
  • Economy and regulators
  • News brief
20 October 2025
France and Italy urge Shein to reassess a business model
While Shein continues to spark controversy through partnerships with Pimkie and BHV department stores (SGM), Italy announced plans to introduce a tax on Asian e-commerce platforms. In France, the...
  • Retail
  • Retailer and e-commerce
  • News
13 October 2025
[2025 Fashion Barometer] Inditex, Fast Retailing, Shein, Nike… Who is really winning the battle for profits?
Which omnichannel fashion retailers boosted online sales during the last financial year? How has their store network evolved? What is the impact on profitability? In the 3rd edition of our...
  • Retail
  • Economy and regulators
  • Market indicators
10 September 2025
Shein accelerates growth in Europe in H1, despite a major financial penalty in France
According to DSA data consulted by mind Retail, Shein revved up engines in key EU markets in the first half of 2025, with monthly active users up 14%. This is a notable rebound after 6 sluggish...
  • Retail
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  • Analysis
5 September 2025
After France, Italy fines Shein €1 million
On August 4, the Italian Competition Authority fined Infinite Styles Services, a subsidiary and manager of Shein‘s websites in Europe, 1 million euros for misleading environmental claims...
  • Retail
  • Retailer and e-commerce
  • News brief
5 August 2025
E-commerce: China tightens regulations on pricing and algorithms
On June 27, 2025, the Chinese government adopted a new amendment to the law against unfair competition, aimed at e-commerce platforms, in force on October 15. The purpose is to improve regulations...
  • Retail
  • Retailer and e-commerce
  • News brief
9 July 2025
Shein must pay €40 million fine for misleading business practices
On July 3, the French Ministry of Economy fined ultra-fast fashion giant Shein 40 million euros for misleading business practices following an investigation by the General Direction for...
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3 July 2025
Faced with trade tensions, Shein and Asics are ramping up Indian production
In India, Shein and Asics are increasing production capacity to respond to trade tensions and secure supply chains. Shein (2024 revenue: US$38 billion, up 19%), which returned to India in February...
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18 June 2025
To curb Amazon, Shein, Temu and AliExpress, Brussels wants to tax small parcels
On May 20, the European Commission proposed the introduction of a €2 tax on parcels under €150 imported into the EU. This tax, to be paid by the platforms, is intended to offset the...
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22 May 2025
Shein audience: a deceptive stability in a two-speed Europe
According to the latest audience report, Shein has managed to stabilise the active user base in Europe over the last 6 months. Driven by the marketplace, 4 countries account for 65% of monthly...
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22 May 2025
Customs duties: Shein and Temu raise prices
In the United States, in response to Donald Trump’s decision to raise customs duties to 145% on Chinese imports and end the de minimis rule from May 2, Asian e-commerce giants Shein and Temu...
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18 April 2025
Shein receives approval for its IPO on the London Stock Exchange
In the U.K., where Shein planned an I.P.O. on the London Stock Exchange in April 2025, the Singapore-based company finally received agreement from the U.K. Financial Conduct Authority according to...
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11 April 2025
Profit and market valuation slashed in half: will Shein postpone I.P.O.?
Shein may delay a London Stock Exchange I.P.O., initially planned for April 2025, to the second half of the year. According to the Financial Times on February 23, growth in 2024 fell short of...
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25 February 2025
Marketplaces: Brussels wants to limit entry of non-compliant products
On February 5, the European Commission presented a set of measures to limit entry into the EU of e-commerce parcels deemed not to comply with local standards. These are mostly sold by Asian...
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13 February 2025
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Featured image of the article Marketplaces: Stockly enters  Switzerland with MediaMarkt, Decathlon, Galaxus and Manor
Marketplaces: Stockly enters  Switzerland with MediaMarkt, Decathlon, Galaxus and Manor
After a loss-making but high-growth year in 2025, the stock-pooling start-up for marketplaces signed agreements with 4 Swiss players, mind Retail learned. By taking on one of Europe’s most...
  • Retail
  • mind Exclusive
  • Retail tech
30 January 2026
Featured image of the article Save launches an e-commerce site to support a shift towards sales
Save launches an e-commerce site to support a shift towards sales
Having just reached break-even, the French subsidiary of refurbished specialist Save intends to go beyond an historical model of repair to develop sales of accessories and refurbished products...
  • Retail
  • mind Exclusive
  • Retailer and e-commerce
23 January 2026
Featured image of the article Shoptimus AI scales up in grocery smart shopping lists and prepares for a new funding round
Shoptimus AI scales up in grocery smart shopping lists and prepares for a new funding round
After securing a strategic partnership with Spanish grocer Bon Preu, retail tech firm Shoptimus AI—first spotted by Carrefour—is accelerating a rollout. By leveraging AI agents to automate grocery...
  • Retail
  • mind Exclusive
  • Retail tech
11 January 2026
Featured image of the article Agentic AI: Hymalaia attracts retailers and announces imminent fundraising
Agentic AI: Hymalaia attracts retailers and announces imminent fundraising
According to our sources, the young start-up Hymalaia is continuing development in retail with 4 new retailers currently in POC and an imminent fundraising. We examine the details.
  • Retail
  • mind Exclusive
  • Retail tech
16 December 2025
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Circana: French e-commerce ended 2025 with strong growth, hypermarkets continue to decline
After four years of decline, volumes of fast-moving consumer goods (FMCG) rose again in 2025 in France and Europe, although they did not compensate for four years of losses. The rebound was...
  • Retail
  • Economy and regulators
  • Analysis
15 January 2026
2
Black Friday: Amazon’s AI assistant Rufus featured in 38% of sessions in the US
While peak season sales, revealed at the NRF Big Show, rose by 4.1% in the US from November 1 to December 31, 2025, Rufus, Amazon’s conversational chatbot, confirmed its traction. During the...
  • Retail
  • Economy and regulators
  • News
15 January 2026
3
Retail tech: major trends for 2026
In 2026, retail can no longer afford to promise. It must deliver. Retail tech has entered the execution stage. The race for showcase innovation is over, giving way to clear priorities: operational...
  • Retail
  • Economy and regulators
  • Special Reports
30 January 2026
4
2026 Trends – BNPL, mobile checkout, wallets: new challenges for payments
(Trends 3/6) Faced with soaring Visa and Mastercard fees, European retailers are looking for alternative payment methods that protect margins while boosting conversion. From wallets and...
  • Retail
  • Economy and regulators
  • Analysis
16 January 2026
5
2026 Trends – Retail organises itself in the face of the Trump trade war
(Trend 4/6) Invested as President for a second term in 2025, Donald Trump has shaken global trade. Between higher customs duties, a tax on small parcels, attacks on diversity and inclusion...
  • Retail
  • Economy and regulators
  • Analysis
23 January 2026
6
China bans JD.com, Alibaba and Meituan from forcing promotions
On January 7 2026, China published new regulations banning the country’s major e-commerce platforms such as Alibaba from forcing merchants to apply promotions. These measures, which will...
  • Retail
  • Economy and regulators
  • News
8 January 2026
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