Shein
Before an IPO, Shein forced to reveal margin erosion in 2025 and impact of US tariff shock
Made public ahead of a Hong Kong listing planned for September, Shein’s financial documents, seen by mind Retail, confirm the shift experienced by the fast-fashion retailer. Despite a 8% sales...
- Retail
- Property and investors
- Analysis
21 August 2026
DSA: Temu fined €200 million by Brussels
Less than a month before the tax on small online parcels comes into force in the 27 EU countries, Brussels imposes a record fine to the low-cost marketplace Temu (PDD Holdings). This represents...
- Retail
- Economy and regulators
- News
29 May 2026
With Everlane’s takeover, Shein makes a forced omnichannel shift
While its 2025 financial landing is not public yet - it used to be released in February so far - Shein is taking over U.S. retailer Everlane. The fast fashion brand aims to improve a brand image...
- Retail
- Property and investors
- News
21 May 2026
Shein : 35% of the European population were active users in 2025, but the tide is turning
According to the DSA transparency report, consulted by mind Retail, Shein continues a cheeky trajectory. On December 31, 2025, the ultra-fast-fashion giant claims 155.7 million monthly active...
- Retail
- Economy and regulators
- Analysis
2 April 2026
Bercy revises figures and brings Shein’s non-compliance down to 25%
The non-compliance of products sold on Shein is now estimated at 25%, a far cry from the 80% put forward by the French Economy Minister in November. This is a key adjustment that allows the...
- Retail
- Retailer and e-commerce
- News
5 January 2026
Facing Temu and Shein’s offensive, Amazon cuts merchant fees
Asian marketplaces Shein, Temu and AliExpress, weakened in the U.S.A., are accelerating in Europe with very low, even zero, initial commissions. Amazon, as the global largest e-commerce player...
- Retail
- Retailer and e-commerce
- News
9 December 2025
Fast fashion: Italy plans to tax Shein, Temu and AliExpress through extended producer responsibility
According to a Reuters report published on October 15, Italy is considering imposing additional taxes on Asian fast fashion platforms. “We are going to introduce a measure to tackle ultra...
- Retail
- Economy and regulators
- News brief
20 October 2025
France and Italy urge Shein to reassess a business model
While Shein continues to spark controversy through partnerships with Pimkie and BHV department stores (SGM), Italy announced plans to introduce a tax on Asian e-commerce platforms. In France, the...
- Retail
- Retailer and e-commerce
- News
13 October 2025
[2025 Fashion Barometer] Inditex, Fast Retailing, Shein, Nike… Who is really winning the battle for profits?
Which omnichannel fashion retailers boosted online sales during the last financial year? How has their store network evolved? What is the impact on profitability? In the 3rd edition of our...
10 September 2025
Shein accelerates growth in Europe in H1, despite a major financial penalty in France
According to DSA data consulted by mind Retail, Shein revved up engines in key EU markets in the first half of 2025, with monthly active users up 14%. This is a notable rebound after 6 sluggish...
- Retail
- Retailer and e-commerce
- Analysis
5 September 2025
After France, Italy fines Shein €1 million
On August 4, the Italian Competition Authority fined Infinite Styles Services, a subsidiary and manager of Shein‘s websites in Europe, 1 million euros for misleading environmental claims...
5 August 2025
E-commerce: China tightens regulations on pricing and algorithms
On June 27, 2025, the Chinese government adopted a new amendment to the law against unfair competition, aimed at e-commerce platforms, in force on October 15. The purpose is to improve regulations...
9 July 2025
Shein must pay €40 million fine for misleading business practices
On July 3, the French Ministry of Economy fined ultra-fast fashion giant Shein 40 million euros for misleading business practices following an investigation by the General Direction for...
3 July 2025
Faced with trade tensions, Shein and Asics are ramping up Indian production
In India, Shein and Asics are increasing production capacity to respond to trade tensions and secure supply chains. Shein (2024 revenue: US$38 billion, up 19%), which returned to India in February...
18 June 2025
To curb Amazon, Shein, Temu and AliExpress, Brussels wants to tax small parcels
On May 20, the European Commission proposed the introduction of a €2 tax on parcels under €150 imported into the EU. This tax, to be paid by the platforms, is intended to offset the...
22 May 2025
Shein audience: a deceptive stability in a two-speed Europe
According to the latest audience report, Shein has managed to stabilise the active user base in Europe over the last 6 months. Driven by the marketplace, 4 countries account for 65% of monthly...
22 May 2025
Our mind news
The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...
10 September 2026
By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...
10 September 2026
According to our information, Fnac Darty is about to deploy European payment solution Wero, based on account-to-account instant transfers, on its e-commerce sites. Already active in Germany at...
- Retail
- mind Exclusive
- Retail tech
4 September 2026
On the occasion of an IPO, Shein revealed a carbon footprint of 25.5 million tonnes of carbon dioxide in 2025, up by 20% compared to a reference year. For an equivalent sales level, the fast...
3 September 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Before an IPO, Shein forced to reveal margin erosion in 2025 and impact of US tariff shock
Made public ahead of a Hong Kong listing planned for September, Shein’s financial documents, seen by mind Retail, confirm the shift experienced by the fast-fashion retailer. Despite a 8% sales...
- Retail
- Property and investors
- Analysis
21 August 2026